DESIGN WITH DIRECTION

CLARITY FIRST, STRATEGY ALWAYS, DESIGN THAT ACTUALLY WORKS.

EXPLORE SERVICES

HOW TO WORK TOGETHER

SIX WAYS TO GET STARTED AT ANY LEVEL

Brand Audit Clarity on what's working, what's not, and what to do next.

Single-Page Website A focused, custom-built page designed to convert visitors into clients.

Monthly Retainers Ongoing brand support with clear scope and predictable cost.

Custom Branding Projects Application-based brand work for deeper needs.

Custom Full Website A multi-page Squarespace website built for organizations ready for a complete online presence.

Need A Single Design? Submit a one-off design request on the contact page.

EXPLORE SERVICES

SOUND FAMILIAR?

Most brands don't have a design problem. They have a consistency problem. Here's what changes when you fix it.

< BEFORE

Inconsistent visuals

Last-minute requests

No clear direction

Re-explaining things every time

+ WHAT I HELP WITH +

Ongoing graphic design support

Brand consistency across platforms

Campaign and series visuals

Light web updates

Long-term creative direction

AFTER >

Brand consistency

Reliable monthly support

Clear scope and expectations

Confidence in how you show up

START BRAND AUDIT

  • Josh is the perfect blend of administrative and creative. When we first started working together I needed help getting our marketing endeavors organized and headed in the right direction. He not only quickly addressed those issues but brought a fresh, relevant look to everything! He works hard and sees you through every hurdle! Highly recommend!

    —Shelly Miller, Immersion Director

  • I have had the opportunity to collaborate with Josh for several years. He shares equal responsibility for our business's success, thanks to his keen eye for design and unwavering pursuit of perfection which have consistenly produced remarkable outcomes. Josh envisioned some beyond my imagination with minimal guidance. He is an amazing artist and working with him is true privilege.

    —Dean Stavrou, ELIA GREEK PRODUCTS

  • Working with Josh has been a genuinely great experience. His process brings real peace of mind because he understands the heart behind the work and executes with excellence. He’s professional, easy to collaborate with, delivers high-quality design, and more importantly, listened to my feedback on design direction. I’ve truly enjoyed working with him and would recommend him to anyone looking for some solid graphic design work.

    —Josh Freethy, Brand and Design Specialist, Chase Oaks

Want to skip ahead and just talk? Grab a virtual coffee →

BEHIND THE WORK

Strategy-driven. Detail-obsessed. Built for founders who are serious about what they're building.

Josh McKenna spent years inside Nashville's creative industry learning what it actually takes to build brands that perform not just brands that look good. He brought that foundation to Detroit, a city that rewards builders who show up and do real work, and built a studio around one simple idea: clarity before execution.

Every project starts with the right questions. Every deliverable is built to last.

If that sounds like the kind of partner you've been looking for, let's find out.

Grab A Virtual Coffee

No pitch. No pressure. Just a conversation.

BEFORE YOU BOOK, READ THIS

If you've ever felt like you're working hard but not being seen, this is where to start.

A 50 page quick read on brand clarity, consistency, and building something people actually remember.

A black crumpled aluminum can of Pruuix coffee with yellow lettering, placed against a bright yellow background.
Metal sign with an abstract floral design and the name 'ELIA' below, mounted above a window in a building
Pink wall advertising a free album release party for Chloe Crowder on May 24, with music available on Apple Music and Spotify. Illustration of a woman in cowboy boots and hat next to a vintage radio.
Open book titled 'Discipleship Triad' and a closed pink booklet titled 'Church Leadership College' on a blue surface.
A canvas tote bag with pink straps hanging on a beige wall. The bag has the text 'JACK SEWS' with a needle graphic between the words.
Large pink billboard advertising The Common House studio, mentioning upcoming C/S project, and social media info, with people walking down stairs in the foreground.
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